The driving force behind developing a company website and getting your business online is to see a rise in sales and to increase revenue. In moving your business online, you can increase awareness about your business, improve your visibility, and become more accessible to a wider network of people. Often the world wide web can…
read moreWhen a business goes online, every effort is made to increase its online visibility and direct traffic to its website. This is often done through social media platforms, giving customers an insight into the company brand and driving interested parties to the website where they can do things such as purchase items or sign up…
read moreParenting is tough! You have to be a multitasking-extraordinaire to make sure you get everything done in a day. And if you have kids of different ages with varying interests, keeping them all happy can be a nightmare! That’s why we’re bringing you eight of the best online resources for Ottawa parents -- perfect for…
read moreHow Marketing Supports Business Development Unfortunately, your prospective customers don’t just find your website and click “buy.” Today’s consumer spends time researching your company and product before even making contact, which may mean many touchpoints with sales and marketing efforts before a purchase is made (according to many experts, it
read moreMany business owners and executives know they need to be doing online marketing, considering
read moreIs your website responsive? Unfortunately, the ability to access your website on a mobile device doesn’t necessary mean your website is mobile-optimized or responsive.
read moreInterested in online advertising, but not sure if the benefits outweigh the cost? Consider this: When consumers see an online ad that interests them,
read moreAre you stuck in a social media rut? Are your tweets, posts and uploads lacking sizzle (or feedback)? It’s easy for well-intentioned accounts to fizzle out, no matter how creative the account manager. If you want to start (or keep) momentum with your social media posts, consider these 7 Ways to Make Your Social Media…
read moreToday’s consumers are empowered, information-savvy…and getting better and better at tuning out traditional ads and sales tactics. A majority (81%) of consumers
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