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lead generation

How to Develop a Lead Capture Strategy
lead capture

How to Develop a Lead Capture Strategy

Lead capture is an essential part of any business's marketing strategy. Whether you are a small business owner, a freelancer, or a large corporation, having a steady stream of leads is crucial for driving sales and growing your business. But with so much competition online, it can be challenging to stand out and attract the…

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1533 1023 SkyFall Blue Ottawa. Website design and digital marketing
Digital Marketing Trends for 2021
Digital Marketing Trends by Ottawa's Skyfall Blue

Digital Marketing Trends for 2021

Whether you are an influencer, a social media manager or an entrepreneur trying to make your mark in the world this year, you need to be up-to-date with the latest trends in the industry. Here are some digital marketing trends you must include in your marketing strategy for the remainder of 2021.   Instagram Overtakes…

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1000 641 SkyFall Blue Ottawa. Website design and digital marketing
Are Your Social Media Posts Actually Helping Your Business?
Are Your Social Media Posts Actually Helping Your Business?

Are Your Social Media Posts Actually Helping Your Business?

So you’ve created a social media strategy, spent time creating content and have put it into action. Your platforms look great, you’re getting likes and comments on your posts and you’ve noticed your follower count start to grow – but how can you recognize if your efforts are paying off and actually helping your business?…

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7 Tips to Improve Black Friday (and Cyber Monday) Online Sales
Black-Friday-vs-Cyber-Monday-featured

7 Tips to Improve Black Friday (and Cyber Monday) Online Sales

Black Friday and Cyber Monday are undeniably two of the biggest days for e-commerce sales in the U.S. In 2016, consumers

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1480 740 SkyFall Blue Ottawa. Website design and digital marketing
How to Generate Leads Using Twitter
Twitter social media management Ottawa

How to Generate Leads Using Twitter

In this modern technological age, business people are having to use newer and increasingly creative techniques to connect with potential clients and customers. Does your business have a Twitter account? Have you considered using it to generate leads? If not, you may be missing a trick. Here are our best tips and tricks to prospect…

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2560 1397 SkyFall Blue Ottawa. Website design and digital marketing
4 Lead Generation Strategies for Your Online Business
Lead generation skyfall blue ottawa

4 Lead Generation Strategies for Your Online Business

Generating leads is one of the most important activities for your online business. Why? Because leads mean revenue! You may have a fantastic website and great social media platforms but unless you’re savvy enough to know how to maximize those avenues to garner leads, they’ll just fall flat. Having lots of visitors to your website…

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1000 667 SkyFall Blue Ottawa. Website design and digital marketing