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marketing strategy

Web-Based Advertising
Ottawa Business Development Services by Skyfall Blue

Web-Based Advertising

7 Ways to Improve Your Web-Based Advertising Strategy. For a business, advertising is important for raising awareness and boosting sales. To make the most of your ad budget, it's important to invest in a web-based advertising strategy that will generate the best return on investment. This means taking into account how your target customers behave…

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Content Marketing Ideas
Content Marketing Ideas from Ottawa's Skyfall Blue

Content Marketing Ideas

The Best Content Marketing Ideas: How to Improve Your Sales Every copywriter at the Skyfall Blue team has over a decade of experience, a Masters Degree in a related field and a long list of publications. This kind of experience has helped our team of copywriters develop a powerful copywriting process that guarantees results. Our…

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What is Your 2020 Social Media Marketing Strategy?
social media marketing strategy

What is Your 2020 Social Media Marketing Strategy?

Having a social media presence without a solid, research-based social media marketing strategy is the equivalent of trying to swim in a small puddle. Successful social media marketing requires a concise foundation as a reference point—or else you’ll end up floundering.    What is a social media marketing strategy? A social media marketing strategy is…

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5 Strategies to Getting Genuine Online Reviews
5 Strategies to Getting Genuine Online Reviews

5 Strategies to Getting Genuine Online Reviews

Online reviews can make or break a company. When it comes to marketing and advertising your brand online, customer reviews are seen as one of the most trustworthy and credible sources of information out there. A 

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