The Importance of Targeted Advertising on Facebook: Tips and Techniques for Maximizing Your Reach Do you find yourself mindlessly “boosting” your posts on Facebook in hopes that by spending a few dollars here and there every month you will increase your brand awareness and impact? Targeted Advertising is what we do best here at Skyfall…
read moreThere’s no escaping social media these days. If you want your business to succeed in the modern world then you need to be putting in the work online to reach more customers and elevate your exposure. The question is, which social media platform is best for your business? With so many different platforms to choose…
read moreAlmost every time we suggest that one of our clients uses Instagram to reach a wider audience and grow their business, we’re met with the same types of answers: “What we do isn’t interesting enough for Instagram” or “nobody will follow us, we’re just an XYZ company”. Instagram isn’t just for big brands or fashion…
read moreEvery new year, we ask our clients, and our team, to take a long and hard look back at their social media from the previous year and write down successes, gaps and failures. From campaigns that never made a mark to posts that didn’t keep up with the changing face of the brand, your social…
read moreFive Simple Ways to Capture E-mail Leads We’ve all been there – you land on a webpage, only to be bombarded by pop-ups and aggressive call to action buttons hoping to convince you to share your e-mail address right off the bat. While some of us might provide our information if we feel that a company…
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