Social media is an essential part of modern life, offering an easy and effective way to connect with people around the world. From Facebook and Twitter to blogging and LinkedIn, get the most out of your online presence with our tips and tricks for mastering social media.
7 Big Branding Mistakes Your Small Business is Making If you’re a Canadian small business owner, you have an
read moreYou perfect your product offerings, stock up on supplies and launch an awesome corporate website…and then nothing happens. Why aren’t your products flying off the shelves? We’ve all experienced a sales slump, whether it’s after launching a new product or even after establishing your product and brand identity. Whatever you do, don’t give up hope:…
read moreIf you’re a small business, odds are you’re also dealing with a small budget (and staff). It may feel like an uphill battle to gain customers and grow your business at the grassroots level. How are people going to find your business? How do you nurture a loyal client base? The good news is you…
read moreYou might or might not be surprised to find that in today’s digital era, etiquette extends past business dinners and weddings, to
read moreIt’s only natural that Ottawa, the political and technological hub of Canada, leads the pack when it comes to social media networking. Take, for example, Ottawa recently hosting Canada’s
read moreWhen starting a business for your first time, you’re going to make mistakes— and that’s okay. Some, however, are not excusable. Here’s a list of some of the most commonly made avoidable mistakes entrepreneurs make when starting out, and some solutions on how to avoid them. 5 Common Yet Avoidable Mistakes Entrepreneurs Make When Starting Out…
read moreAcross the world, people are wondering: Has Twitter sold out? If you haven’t noticed yet, Twitter introduced a brand new user profile re-design on Tuesday…and it looks eerily similar to Facebook. Among other changes, the header image now spans the width of your screen, and a square profile photo is inset on the top left.…
read moreOn average, share content without reading the full article, based on the headline and first few lines of copy. That means your headline is just as important—if not more important—than your blog content in drawing readers and promoting content shares. Still reading? Good. Interview with CBC of Marilou Moles AKA @20YS and Grace Odumo AKA…
read moreTMI: 7 Posts Not to Share on Social Media We’ve all seen it happen: Someone we know discovers the wonderful world of social media, and ends up sharing obnoxious or downright embarrassing posts. You want to help the poor guy or girl out by letting them know what they are doing…but, instead you opt out…
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