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Ashley has been a part of the Skyfall Blue team since the company launched over seven years ago. She is the ‘jill-of-all-trades' on our team, in her role as a marketing director, she's doing everything from client management, to social media strategy, to copywriting, to internal marketing to team-building. Get to know Ashley below:  What is your educational background?  I have a Master's Degree in International Relations from York University, a Bachelor's

They might not seem like much, but an Instagram Bio will make a visitor to your profile form an opinion of you in mere seconds! You want to start your business relationship off on the best foot and that means making a strong first impression. A cleverly written and well thought out Instagram bio will help you do just that. Here are some of our top Skyfall Blue tips to

Online reviews can make or break a company. When it comes to marketing and advertising your brand online, customer reviews are seen as one of the most trustworthy and credible sources of information out there. A consumer review conducted by BrightLocal, found that 91% of 18-34 year old consumers trust online reviews as much as personal recommendations. The same review also found that consumers read an average of 10 online reviews

Do You Know the Difference Between Social Media Platforms?   Make sure you posting the right thing in the right place  Last week, a client stated that “Instagram and Twitter and Facebook are all the same”. This could not be further from the truth. From a copywriter and social media marketing perspective, one major fault we see small businesses make (typically due to being crunched for time), is that all of their social