Three Ways Your Business Can Capitalize on Super Bowl Sunday

Three Ways Your Business Can Capitalize on Super Bowl Sunday

It’s almost Super Bowl Sunday, and if you run your own business, you are probably knee deep in the creative process of deciding how to use the excitement and the attention of millions of fans of the Super Bowl to promote your brand. Get ready to be a part of the trending conversations online, get to know your audience and be a part of the trending hashtags this Super Bowl Sunday.

As a social media agency, we know the power of big events like this and have compiled our list of the top three things every business owner should know this Super Bowl.


“An estimated 78% of the Super Bowl audience will engage with social media while watching the game, according to a report entitled “The Biggest Football Game” by Influence Central.”[1]


First things first, whatever your game plan is for game day, be sure to use the relevant hashtags and tag the right people. Pull from our list of top Super Bowl Sunday hashtags below and join the conversation online!

#MBStadium ##SBLIII #GameDay #SuperBowl2019 #SuperBowlSnacks #SuperBowlSunday

#SB2019 #GoPats #GoRams #Hereforthefood #touchdown #Halftimeshow #SuperBowl #SBLIVE

#patriots #rams #NFL100 @SuperBowl @NFLonFOX @Patriots @RamsNFL



While we think every company should get into the Super Bowl spirit and launch a contest for their clients (from free delivery on Super Bowl snacks to a chance to win free swag), Twitter is hosting the greatest Super Bowl contest of them all. That’s right, Twitter has officially launched it’s second annual #BrandBowl awards, where they award companies that can most powerfully align their brand with the Super Bowl through social media marketing. If you think you can get the highest level of tweets at any point during the game, Twitter is ready to recognize you for that. Check out the video from last year’s winner, Pepsi, here https://youtu.be/Rjf3tnkIrW8. Of course, be sure to tag #BrandBowl and search the tag to see what others are up to.



There is nothing cooler than seeing how your fans and followers spend Super Bowl Sunday. Ask them to share their favourite snack recipes, favourite game moments, or best photos from their own Super Bowl party on your social media pages for a chance to be highlighted in your feed (or even to win something!) Better yet, get personal with your followers and share photos and live videos from your own Super Bowl Party!


If you feel stuck coming up with great ideas to capitalize on Super Bowl Sunday, contact our team today to set up a free consultation and see how outsourcing your social media management can help make sure you never miss a chance to be a part of the trending conversations online. E-mail info@skyfallblue.com

[1] https://www.dmnews.com/channel-marketing/social/article/13035268/majority-of-super-bowl-audience-engages-with-social-media

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