What is Your 2020 Social Media Marketing Strategy?
Having a social media presence without a solid, research-based social media marketing strategy is the equivalent of trying to swim in a small puddle. Successful social media market
Do You Have What it Takes to Become a Social Media Influencer?
Have you been staying up at night fantasizing about becoming the next big social media influencer? The new dream job is to take expertly curated photographs in breathtaking space
5 Characteristics of Successful Marketers
Marketing can sometimes feel like a balancing act. Too much or too little of something can easily tip the scales into success or failure. So what does is take to be a successful ma
How to Build a Positive Company Culture that Thrives
Every employer should be invested in the happiness, health and well-being of their employees to foster a positive work environment that allows employees to thrive. It is easy to cr
What is Company Culture and Why is it Important?
As a business owner, you’ve likely heard the term ‘company culture’ thrown around online, but perhaps you’re not entirely sure what it means or why exactly it is important.
5 Social Media Tips for Mompreneurs
Firstly, what is a Mompreneur? A mompreneur describes a woman who sets up and runs her own business, alongside caring for her children. Being a mom is a full-time job. You don̵
5 Ways to Master Social Media Marketing During the Holidays
The holidays are fast approaching: Is your social media marketing ready? The good news is the tried-and-tested social media and content marketing methods that work year-round work
Instagram TV is the new YouTube
What is Instagram TV? On June 20th the co-founder and CEO of Instagram Kevin Styrom announced the platform’s most exciting feature to date, Instagram TV (IGTV). Instagram’s new
What is Viral Marketing?
By now most of us have heard the term “gone viral.” It usually pertains to a video or other visual asset that’s been shared by millions of viewers across the world. However,
What is Content Marketing?
Simply put, content marketing is creating and sharing online materials meant to increase interest in a brand or its products and services. When done strategically and regularly, th