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Branding

What is Influencer Marketing?

What is Influencer Marketing?

Consider this: Would you purchase something if it came recommended by a friend, mentor, colleague or celebrity? Most consumers are more likely to purchase a product or service if it’s recommended by someone they know or trust (in the industry, we call that person an “influencer”). Many brands are now

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How to Define Your Personal Brand
marketing agency

How to Define Your Personal Brand

We often discuss brand identity for businesses. But, building a personal brand can be equally, if not more so, important.     Consider this: 

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