As a part-time yoga teacher and part-time social media manager for all kinds of small businesses, I am deeply aware of the power that social media has in helping yoga teachers build their brand, promote their classes, connect with their students, and, ultimately, improve their bottom line. While the most common rhetoric in the yoga…
read moreIs your social media marketing getting slightly stale? It can be easy to get stuck in a social media rut when you’re posting about the same topic on a daily basis. The start of a new year is a great time to shake things up! Here are seven tried-and-tested tips to increase interest in your…
read moreThe holidays are fast approaching: Is your social media marketing ready? The good news is the tried-and-tested social media and content marketing methods that work year-round work just as well during the gift-giving season (with a bit of a holiday twist, of course). Here are just a few ways to liven up your social media…
read moreWhat is Instagram TV? On June 20th the co-founder and CEO of Instagram Kevin Styrom
read moreSocial media has revolutionized the way of business development and marketing, yet sometimes brands forget what social media is truly about -- being social. To turn consumers into actual customers, your brand needs to stand out above and beyond the others. It’s true that social media marketing offers an easy way to create ads and…
read moreWe get it. With the distraction of the long-awaited summertime sunshine, it can become easy to let your daily social media schedule slip away in search of some well deserved rest and relaxation. For many businesses, summertime represents a slow season, and the slow down in customer orders may convince you that you can abandon…
read moreSpring has finally arrived, and while some of us are diving deep into the dust bunnies around our homes, the most successful entrepreneurs and business owners are busy decluttering their businesses. With the sun shining and the summer approaching, this is the best time of the year to step back, sit down, and take a…
read moreThere’s a strong chance you already follow a few lifestyle bloggers on Twitter or Instagram. They take beautiful artistic photographs of food, fashion, events, and generally make life look pretty darn great. Following a blogger who is based in your city is a great way to get to know what is happening in town, and…
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