SKYFALL BLUE utilizes multiple approaches and advertising mediums, which allow us to customize a social media marketing strategy ideal for your small business. What is Social Media Marketing? Social media marketing (SMM) is the process of reaching new clients through the distribution of digital content such as blogs, articles, videos, and webinars. With all of…
read moreAre you running a business online? If you answer yes to this question, than it is absolutely essential that you are actively using social media for your business. However, many new business owners struggle to understand exactly how to use social media for their marketing, branding and sales goals. This article outlines the top five…
read moreThere’s no escaping social media these days. If you want your business to succeed in the modern world then you need to be putting in the work online to reach more customers and elevate your exposure. The question is, which social media platform is best for your business? With so many different platforms to choose…
read moreReal estate is a tough business! With so many agents and brokers licensed to work in the red-hot Canadian property market, competition is stiff. Standing out from your seemingly endless stream of competitors isn’t an easy feat. Since day 1, Skyfall Blue has worked with some of the biggest and brightest names in Ottawa real…
read moreWith so much chatter coming at you in all directions about what to do and what not to do on social media, it’s easy for anybody to get overwhelmed – even the pros! Best practices across each
read moreAs social media marketers, our job is to essentially live on Facebook, Twitter, Instagram and LinkedIn – to name a few. And much like any other significant relationship in our lives, our bond with social comes with highs, lows and everything in between. So instead of trying to explain it, we’ll let the tweets do…
read moreSo you’ve created a social media strategy, spent time creating content and have put it into action. Your platforms look great, you’re getting likes and comments on your posts and you’ve noticed your follower count start to grow – but how can you recognize if your efforts are paying off and actually helping your business?…
read moreEvery new year, we ask our clients, and our team, to take a long and hard look back at their social media from the previous year and write down successes, gaps and failures. From campaigns that never made a mark to posts that didn’t keep up with the changing face of the brand, your social…
read moreDo you manage or own a construction company? Does everyone keep telling you that you need to be on social media? Are you resistant to jumping aboard the social media train? We get it. The last year we posted an Once you have the basics completed and your new Facebook page is up and…
read moreHaving a social media presence without a solid, research-based social media marketing strategy is the equivalent of trying to swim in a small puddle. Successful social media marketing requires a concise foundation as a reference point—or else you’ll end up floundering. What is a social media strategy? A social media marketing strategy is simply…
read more
