New year’s resolutions are meant to inspire us to achieve new or even loftier goals in the upcoming year. New year, new you, right? However, actually reaching those goals can be much more difficult than you anticipated. Despite our lofty aspirations when starting a new career or project, it can be incredibly easy to lose…
read moreStruggling with Social Media? How to Make Social Media Marketing Less of a Chore (and More a Strategy) Has your social media gone stale? Inevitably, everyone hits a wall when it comes to social media marketing for their business, whether it’s due to social media fatigue or simply lack of a social media strategy. You…
read more7 Big Branding Mistakes Your Small Business is Making If you’re a Canadian small business owner, you have an
read moreAs a small business owner, you may believe that “branding” is only for big businesses. Wrong! Having a strong brand is just as important for small or local businesses as for national brands (if not more so). Branding offers many
read moreYou perfect your product offerings, stock up on supplies and launch an awesome corporate website…and then nothing happens. Why aren’t your products flying off the shelves? We’ve all experienced a sales slump, whether it’s after launching a new product or even after establishing your product and brand identity. Whatever you do, don’t give up hope:…
read moreWhen to Use Stock Images vs. When to Produce a Photo Shoot These days, regardless of what kind of business you have, whether you are in marketing, retail, Information Technology or even a lawyer’s office, there is a need, now more than ever, to convey images that are not only representative of your brand but…
read moreWe’ve all been there. We’ve got great intention of launching our own blogs in the hopes that if we build, they shall come. We thought we’d write brilliant posts and we’d write them frequently. We thought we’ve got lots of interesting things to say that people should stop whatever they are doing in their…
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