Introducing.... Stacey Rothbard, senior manager of brand marketing and communications. Stacey has been a part of the Skyfall Blue team for three years. She is a brilliant copywriter, team lead, social media manager and more. She wears many hats on the Skyfall Blue team and we wouldn’t be able to do half the things we…
read moreAlsoAshley Holly McEachern has been a part of the Skyfall Blue team since the company launched over seven years ago. She is the ‘jill-of-all-trades' on our team, in her role as a marketing director, she's doing everything from client management, to social media strategy, to copywriting, to internal marketing to team-building. Get to know Ashley…
read moreThey might not seem like much, but an Instagram Bio will make a visitor to your profile form an opinion of you in mere seconds! You want to start your business relationship off on the best foot and that means making a strong first impression. A cleverly written and well thought out Instagram bio will…
read moreOnline reviews can make or break a company. Online customer reviews are crucial in marketing, considered highly trustworthy. A BrightLocal consumer review revealed that 91% of 18-34 year olds trust online reviews as much as personal recommendations. The same review also found that consumers read an average of 10 online reviews before feeling able to…
read moreDo You Know the Difference Between Social Media Platforms? Make sure you posting the right thing in the right Social Media Platforms Last week, a client stated that “Instagram and Twitter and Facebook are all the same”. This could not be further from the truth. From a copywriter and social media marketing perspective, small businesses…
read moreHave you been staying up at night fantasizing about becoming the next big
read moreMarketing can sometimes feel like a balancing act. Too much or too little of something can easily tip the scales into success or failure. So what does is take to be a successful marketer? That’s a fairly broad question to try and pin down, but there are certainly a few key skills every successful marketer…
read moreEvery employer should be invested in the happiness, health and well-being of their employees to foster a positive work environment that allows employees to thrive. It is easy to
read moreAs a business owner, you’ve likely heard the term ‘company culture’ thrown around online, but perhaps you’re not entirely sure what it means or why exactly it is important. Nowadays, companies both large and small are working hard to cultivate and grow a positive company culture that will allow their employees to flourish. In this…
read moreFirstly, what is a Mompreneur? A mompreneur describes a woman who sets up and runs her own business, alongside caring for her children. Being a mom is a full-time job. You don't get days off for being sick or receive any special benefits AND you have to deal with one, two, or perhaps even more,…
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